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Saturday, August 30, 2014

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Monday, July 28, 2014

[Graphic News] Korea seen as technology winner

A fast-rising technology pioneer and the home ground of Samsung ― these are what come to mind when citizens of 17 major countries think of South Korea, according to a recent survey by Korea’s Ministry of Foreign Affairs.

Respondents in India, Vietnam and Turkey were the most favorable toward Asia’s fourth-largest economy, while those in Poland, Germany and Egypt had relatively negative impressions.

The corresponding survey was conducted last October with an aim to devise customized regional diplomatic strategies and thus to step up Seoul’s public diplomacy in line with its growing leverage in the international community.

The list of keywords, apart from technology and Samsung, also included war and Psy or his hit song “Gangnam Style,” the survey showed.

Samsung most popular smartphone brand in emerging markets: survey

South Korea's tech giant Samsung Electronics Co. is the most popular smartphone brand in a handful of emerging markets, a survey showed Monday, outdoing rivals at home and abroad such as Apple Inc. of the United States and local competitor LG Electronics Inc.

In the poll conducted by Credit Suisse Research Institute on 15,873 users from nine emerging countries -- Brazil, China, India, Indonesia, Mexico, Russia, Saudi Arabia, South Africa and Turkey -- around 30 percent responded that given the choice, they would buy a Samsung smartphone.

Saudi Arabia held the highest preference for Samsung-made products at 57 percent, trailed by Turkey, Brazil and China at 46 percent, 42 percent and 38 percent, respectively. India and Russia held comparable figures of 31 percent and 27 percent, while that of Mexico came to 22 percent.

The world's No. 1 smartphone maker, however, posted weak results in South Africa and Indonesia, as such markets are currently dominated by Finnish Nokia Corp. and Canada-based Blackberry Ltd.

Samsung's brand penetration improved in 2013 from a year earlier in the observed markets, the poll said. Brand penetration refers to the portion of people who purchased goods made by a specific brand at least once over a given period.

While Samsung's handset brand penetration improved in most of the surveyed nations, figures also went up for its TV models in five emerging countries. Its computers also earned higher market recognition in China, Saudi Arabia, South Africa and Turkey.

LG Electronics Inc. improved its market presence in Mexico, Russia and Turkey for smartphones, while its computers also tapped deeper into Brazil, Indonesia, Saudi Arabia and Turkey. (Yonhap)

Smartphone users expected to hit 2.5 bln in 2015: research

The global number of smartphone users is expected to reach 2.5 billion by the end of 2015, research showed Monday, as more tech players are releasing low-end models to appeal to wider markets.

Around 34.7 percent of the world's 7.2 billion population estimated for 2015 will use smartphones, an industry tracker Strategy Analytics's report showed, which had said the number surpassed the 1-billion mark in 2012.

Industry watchers attributed the rising number to the expansion of low-end smartphones released by global players, which helped them tap deeper into emerging markets, particularly in Asia.

While Strategy Analytics did not release detailed figures, it said the Asia-Pacific region held the most number of smartphone users, while Europe and North America held the highest portion of people holding the high-tech handsets among all mobile phone users.

According to a separate data compiled by Sweden-based Ericsson, the number of the world's smartphone users reached 1.9 billion at

end-2013 and is set to expand to 3.3 billion by the end of 2015, painting a brighter future for the industry.

Despite the rosy outlook for the smartphone industry, however, the world's No. 1 smartphone maker, Samsung Electronics Co., posted a dull estimate for its second-quarter earnings, citing rising challenges in its mobile business.

Analysts said Samsung likely lagged in earnings from the low-end models amid tighter battles with Chinese firms, with the South Korean firm failing to differentiate itself from its rivals.

Samsung's high-end models also suffered, as the combined shipment of the latest Galaxy S5 is estimated at 17 million units over the April-June period, compared with 20 million units for the Galaxy S4 in the three months after its launch.

LG Electronics Inc., Samsung's smaller South Korean rival, however, said last week it has been making significant strides in the global handset market with its G3 model. Its mobile division shipped a record high 14.5 million units of its smartphones in the second quarter, up 20 percent from 2013.

Pantech Co., the country's smallest player, was placed under a debt workout program in March after suffering financial difficulties, and is seeking help from creditors and local mobile carriers, holding a limited leeway to seek its market expansion. (Yonhap)

Friday, July 25, 2014

U.S. Chamber of Commerce chief urges FTA implementation

The head of the U.S. Chamber of Commerce on Thursday called for the faithful implementation of the free trade agreement between South Korea and the United States to improve the global competitiveness of both countries and their business communities.

“The headline numbers for U.S. exports to Korea are less impressive,” said Thomas Donohue, president and CEO of the U.S. Chamber of Commerce, during an American Chamber of Commerce General Membership Meeting here. 

“For Korea to be truly recognized as an FTA leader ― and a good and reliable FTA partner ― it needs to put higher priority and more effort into full implementation of these agreements.”
Thomas Donohue, president and CEO of the U.S. Chamber of Commerce, speaks during a general membership meeting of the American Chamber of Commerce in Korea held in Seoul on Thursday. (AMCHAM)

While admitting that Koreans are buying more U.S. services and a wider range of agricultural products, Donohue noted specific sectors that need more work. 

He said in some cases ― mainly in sectors such as autos, rules of origin, financial services, pharmaceuticals and medical devices, and digital commerce ― “things are moving too slowly.” 

Other sectors in which nontariff barriers are restricting trade, or in which new rules or guidelines are required to meet the requirements of the Korea-U.S. FTA are also showing sluggish improvement, Donohue said. 

“Why (is it that) Korean safety tests to evaluate certain automotive components are not used anywhere elsewhere in the world? Why are the methodologies used to determine reimbursement rates for medical devices not used in any other major market?” 

Donohue said local business practices should be in line with those of other major economies to help build confidence among U.S. and other foreign investors. 

On a positive note, he forecast that Korea would face relatively lower hurdles in joining the U.S.-led Trans-Pacific Partnership agreement, owing to its existing FTA with the U.S. 

“It makes abundant sense for Korea to join the TPP at the appropriate time,” he said. “I’m confident that the American business community and our political leaders would support Korea’s entry into the TPP.”

By Park Han-na (hnpark@heraldcorp.com)